DIRECTIVE
Deployed / Working for C5Alliance.com
Strategy-led Design for the Decentralised Future
The best UX is engineered, not styled...
I’m a full-service product designer determined to contribute to a more usable decentralised future. With nearly a decade of experience I've learnt to see like a designer, think like a developer, and prototype like an engineer.
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Experience
Years
7.5
Delivering UX and product design across sectors, from startups to enterprise.
Clients
50+
Collaborated with clients of all sizes to launch and refine digital products.
Hours of Design
20,000+
Researching, prototyping, testing, and refining real solutions.
Core Expertise
✨
UX & Product Design
Designing clear, usable experiences from discovery through to delivery.
⚙️
DesignOps
Building scalable design systems and streamlining creative workflows.
💙
Accessible Design
WCAG-compliant design embedded in every product decision.
🌍
Inclusive Design
Designing for unique perspectives, and real-world contexts.
🔬
Research
Mixed-methods research to inform evidence-based design.
🤝
Cross-Team Collaboration
Work closely with engineering, product, and compliance teams.
Qualifications
Featured Clients
